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ZeNith Bizness Excellence, Your Partner in Knowledge Excellence!
Header Unravel 21st Century Header


This conference will deliver the insights to help marketers to strategize marketing revolving the 21st  century consumers. Experts from around the region will share their successful strategies which will be presented by representatives from top international companies. We believe this conference will give you the big picture of 21st  century consumers’ landscape and how marketing in top companies have been implementing consumer-first approach. You cannot afford to ignore the 21st century consumers, their demands are going to keep growing!


  • Understand the current consumer trends from top industry speakers.
  • Equip yourself with the skills and insights to flourish in the year ahead with case studies, keynotes, and discussions.
  • Take away practical examples of how to integrate various marketing strategies to your own brand and organisation.
  • Identify the most suitable marketing strategy for different types of consumers.
  • Learn about consumer-first marketing strategies from 20+ top marketers.
  • Cross-reference ideas, concepts and queries relating to the various means of communication.
  • Overcome the obstacles in understanding and implementing new technologies.
  • Get insights on how a company’s return on marketing can match-up to others’.
  • Build your network with the 200+ best minds in marketing.
  • Get more insights in two days than weeks of market research and competitive benchmarking.
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The future of manufacturing is in technology and it is obvious that the next generation of top manufacturers will come from companies that leverage technology in their manufacturing process. Therefore, the development of new industrial technology is at full speed and is changing the old traditional manufacturing factories into smart factories where manufacturing processes are connected to one another. The traditional factory mainly focuses on providing high-end quality service or product with the least cost and tries to achieve better performance possible. In contrast the smart factory involves the usage of machines which can communicate with each other, predict failure, and trigger maintenance processes autonomously which react to unexpected changes in production.The latest technology development does not only help manufacturer to boost up their productivity but also will bring them one step closer to fulfil customers’ wants and needs.


  • Overcome the fear of digital transformation.
  • Gain insights on the importance of digital transformation and its global trends and developments.
  • Understand the characteristics of a Smart Factory.
  • Identify actions to be taken to improve innovation in management capabilities
  • Discover latest technologies and solutions to optimize your current machinery.
  • Learn new manufacturing technologies and strategies from industry experts.
  • Broaden your network with new professional peers in the manufacturing industry.
  • Listen to successful practitioners who has first – hand experience on achieving and sustaining the impact of Digital Manufacturing.
  • Learn how to create a framework for your company’s digital transformation.
  • Understand practical methods to improve productivity using Industry 4.0 technology in your Smart Factory
  • Discover how to turn your current Smart Factory vision into achievable goals and objectives.

We look forward to welcoming you and your team for an excellent networking session!

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Fraud mainly involves those people who act (intentionally) for their own benefit, secretly depriving something valuable. Fraud involves various different and unlimited forms. On every nook and corner there are companies opened without having any license or having fake license so that they can attract people with various sparkling offers on investing with them. Also there are many people who depend on them without taking into account the rules and regulations that makes up a company legally come into existence. This is the story since the beginning of humanity, though there are many awareness programs and campaigns conducted, there seem to be people who are still becoming victim of such fraudulent practices. For many years, the traditional methodology of data analysis has been used for detecting fraud. It does require complex techniques and is also a time consuming practice. It requires a wide knowledge, based on the kind of fraud conducted, therefore there are various trainings provided for the security agencies in order to handle the unforeseen situation and implement corrective measures.

Business Intelligence techniques have tools for privacy and security services.  This is useful for detection of the manuals and reports that are not according to the pre-set standards and bye- laws governing the effective working of the organization as a whole. No doubt the levels of confidentiality are well maintained and handled by the expert agencies, but the usage of the BI tools, will point out the accuracy of the data analyzed and also the statistical graph presentation would determine the level of fraud conducted. This Fraud Analytics using Business Intelligence techniques will reveal the secret to better management of fraud detection through advanced tools and methods. Come away with techniques to improvise and widen your skills in Microsoft Excel to help your fraud auditing process. Be the “go to” person for fraud analytics and the continuous monitoring of transaction data.

Key Benefits of attending this workshop

  • Discover fraud risk assessment tools to investigate financial fraud
  • Learn to use Business Intelligence to do data mining
  • Build a preventive and detective control system through a detailed fraud management plan
  • Take effective and proactive anti-fraud measures to ensure compliance
  • Explore the usefulness of ratio analysis in the detection of financial statement irregularity
  • Apply data visualization to detect potential fraud
  • Understand the depth of the problem using forensic tools like regression analysis
  • Discover opportunities to save cost and increase efficiency in fraud detection processes
  • Explore ways to address complexities with Data Analysis techniques
  • Improve and widen your skills in Microsoft Excel
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A contract is a cornerstone to any business transaction. In the current economic condition, companies that treat all contracts alike often then fail to realise or meet expectations with regards to logistics, services, quality of procured product or service, address embedded risk and often fall short of overall business targets. Contractual risk management involves the calculated actions to reduce the severity, frequency, and unpredictability of damages, losses, and claims.

However, it also involves, to some extent, managing the occurrence of those other negative business events. Such risks could be anything that threatens business operations. Contractual risk management can be strategic (systematic and ongoing) or operational (single transaction). Theodore Roosevelt: “Risk is like fire: If controlled, it will help you; if uncontrolled, it will rise up and destroy you.”


Key Benefits of Attending Contractual Risk Management

  • Negotiation strategies for risk-based commercial contract for an enforceable contract agreement
  • Identifying key legal risks of contracts while negotiating
  • Assessing financial risks and its implications before finalisation of transaction to avoid costly and time-critical mistakes
  • Enhancing contract risk management skills to safeguard your organisation’s commercial obligations
  • To have a strategic risks identification plan for risk priorities and mitigation measures
  • Monitor and protect against emerging unforeseen risks through Contract Management Maturity Model
  • Coming up with alternative dispute resolutions to regain quickly from diverted contractual obligations
  • Coordinate a successful contract-committed working relationship internally & externally to ensure smooth contract performance


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Header Cyber Threat 2018


Cyber Threat Intelligence is what cyber threat information becomes once it has been collected, evaluated in the context of its source and reliability, and analyzed through rigorous and structured tradecraft techniques by those with substantive expertise and access to all-source information. Like all intelligence, cyber threat intelligence provides a value-add to cyber threat information, which reduces uncertainty for the consumer, while aiding the consumer in identifying threats and opportunities. It requires that analysts identify similarities and differences in vast quantities of information and detect deceptions to produce accurate, timely, and relevant intelligence.

Because a security breach is unavoidable, a strong and swift Incident-Response plan is necessary for a quick recovery after the attack and stay resilient thereafter.  Later a thorough investigation with a comprehensive Digital Forensic Framework will mitigate the attackers.


Key Benefits of Attending Cyber Threat Intelligence and Incident Response

  • Understand that Cyber Threat Intelligence is not a simple procedure, meet 21 experts who can help you
  • Know how human behaviour can invite threats
  • Learn how to detect attackers even before they attack
  • Highly acclaimed Speakers will guide you through on how to build a strong and comprehensive Cyber Threat Intelligence and Incident Response Plan.
  • Listen to Digital Forensic experts who will tell you how to investigate and mitigate cyber attackers.
  • Finally to know what it takes to stay resilient and safe from these invaders.


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Header Managing Contract Jan 2018 Sunway


A recent international survey on contract management identified change management terms among the most frequent sources of claims or disputes. Clauses dealing with price changes topped the list. It is therefore important that you understand how contract terms can be used to manage and resolve disputes. This course will help you to consider the ways in which claims and disputes can be managed, both informally and formally in accordance with the terms of the contract.

The course is designed and delivered by a leading consultant with significant experience of negotiating and drafting commercial agreements as well as advising on dispute resolution and contract termination. Michael will ensure that you not only understand the law and regulation but also appreciate the commercial issues relating to change management, contract variation and dispute resolution. He will use realistic case studies as well as actual cases that have been resolved by the courts.

Key benefits of attending Managing Contract Claims, Variations and Disputes:

  • Discover how to use counter claims to safeguard your interests when claims arise.
  • Implement and manage contract variations successfully to avoid disruptions and delays in your contracts.
  • Find out if you are entitled to initiate contract variations and which contractual party should bear the costs for the changes to the contract.
  • Resolve your contractual disputes by identifying the causes of disputes and utilizing dispute management and negotiation strategies.
  • Assess the best alternative dispute resolution you should utilize when your contractual disputes become too complex.
  • Master crucial strategies and best practices when resolving disputes surrounding commercial contracts through legal cases.
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HEADER Detecting Fraud 2018



Fraud remains a stubborn and growing problem for organizations in the South East Asia region. Fraud is a billion-dollar business and it is increasing every year.

KPMG Managing Partner warned that the mind-set that Fraud, bribery and corruption are part and parcel of doing business is very dangerous. It is vital for organizations to take proactive steps in fraud detection. Detecting fraud is never an easy feat, but these days, the sheer volume of information available makes it more difficult than ever to detect. This has shown greater need for innovative and sophisticated techniques to prevent fraud.

This Fraud Analytics and Business Intelligence training will reveal the secret to better management of fraud detection through advanced tools and methods. Come away with techniques to improvise and widen your skills in Microsoft Excel to help your fraud auditing process, Be the "go to" person for fraud analytics and the continuous monitoring of transaction data.


  • Improving your fraud risk management structure
  • Strengthening audit process with Business Intelligence (BI) Tools
  • Utilising Microsoft Excel to the best advantage
  • Discovering tools and techniques to fraud management
  • Mastering data analytics for fraud detection
  • Being the go-to person fro fraud issues
  • Updating your continuous monitoring framework
  • Designing an anti-fraud framework
  • Implementing cost-savings techniques immedietly
  • Identifying high risk and value added audit engagements






One of the most important decisions companies make is simply whom they appoint as managers, Gallup has found. Yet Gallup’s analytics suggest they usually get it wrong: Companies fail to choose the candidate with the right talent for the job 82% of the time.

Zenith’s Talent Management & Succession Planning conference brings together HR heads, Directors, CPOs, people & culture, communications and research professionals to discuss the latest practices, insights and the most innovative approaches to help leaders select, manage and develop talents to improve performance, both for the individual and the organisation. We’ll be combining case studies from leading organisations from a range of sectors with best practice tips from our team of talent management & succession planning specialists.

From acquisition, development, culture in the organisation, employee behaviour, productivity, retention to leadership mentoring we aim to cover the many ways in which an organisation can manage their talent pool successfully.

On behalf of the entire team, I look forward to meeting you in October!

Vathana Chandrasegaran
Senior Conference Producer (APAC)


  • Meet and Listen to Award - Winning Human Resource Heads from different organisations share their experiences.
  • Knowing the role of line managers and helping them with a comprehensive Succession Plan to mold successors.
  • Discover fresh and innovative best practices of Managing Talent & Succession Planning that works.
  • Learn how leaders utilise organisational culture and employee engagement to recruit, develop and retain Talents
  • Understand how to create and design your employee experiences to attract and retain the top talent for the future of your organization.
  • Discover ways to align Talent Management & Succession Planning with your organizational goals.



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Industrie 4.0: 4th Industrial Revolution Asia Summit 2017


Artificial Intelligence, addictive manufacturing, Internet of Things, Big Data and Smart Factories are among new obsession that is currently taking over especially to manufacturing industries. These are all among the pillars and contributing factors for Industrie 4.0. Industrie 4.0 or 4th Industrial revolution has been introduced for the first time at Hannover Messe and recently it has become one of the main conversations held at World Economic Forum. The key for this new revolution era is “connectivity”. According to forecasts of analysts at Gartner, 26 billion “things” will be connected to the Internet in the year 2020.

Zenith Bizness Excellence’s 4th Industrial Revolution Asia Summit 2017 brings together experts and leaders in Industrie 4.0 to discuss the latest research insights and the most innovative approaches, not to forget real-life case study from experts that have been involved in Industrie 4.0. This new era is not only will impact on one company, but it will impact the whole manufacturing industry, worldwide. If we don’t want to change, we will be left behind by the whole world. Can you afford to ignore this revolution and getting left behind while you can see everyone is racing towards it?

Get to know the government’s strategies and understand more on how this kind of industry can be adapted and implemented for your businesses.


On behalf of the entire team, I look forward to meeting you in September!


Khairanie Jasni

Conference Producer (APAC)



  • Discover the latest technology, strategies and innovation in Industrie 4.0
  • Increase Industrie 4.0 awareness and creating higher industrial efficiency
  • Assess the existing issues and challenges in moving towards Industrie 4.0
  • Learn the best practices on changing and adapting to Industrie 4.0
  • Adopt innovative strategies needed to implement better productivity and quality
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In this day and age, every individual needs a device that makes communication, education and work an easy access. The advance technology comes with advance cyber threats. Cyber Threat Intelligence is a technique that acts like a force to be able to deal with increasingly sophisticated advance persistent threats.

Cyber Security protects the computer system, whereas Cyber Threat Intelligence is analyzed information about the intent, opportunity and capability of malicious actors. It is performed through the intelligence life cycle: plan, collect, process, produce and disseminate information.

Key Benefits of attending this workshop

  • Learn how to leverage Cyber Threat Intelligence to counter evolving cyber threats and incorporate it into your incident response process.
  • Know how to investigate the latest evolving cyber threats.
  • Stay at the forefront of evolving cyber threats developments to possess the know-how to mitigate cyber risk in the future.
  • Learn how to analyse and attribute evolving cyber threats and how to harness the organization’s cyber defence framework through hands – on exercises and case studies and interactive group discussions.